Built by someone still on the tools.
Fieldcraft Labs is run by a working field engineer. The job is time on site, then time writing it up, and the writing-up is where the software keeps falling short: built for the office by people who have never done the work on the ground. It looks right in a demo and fights you on a real job.
Fieldcraft Labs builds the opposite: software shaped by the work, that fits the job instead of fighting it. PikPix was the first tool good enough to share, after everyone who saw it asked where they could get it.
The plan is simple. One tool at a time. Get it right. Listen to the people using it. Build the next.
How the studio works
Four working principles.
Still on the tools
The studio stays close to field work rather than removed from it. Every tool is tested on real jobs before anyone else sees it.
One thing at a time
Each tool gets the attention it needs until it is solid. Then the next product. No portfolio of half-finished apps competing for the same hours.
Listen, then build
The roadmap comes from the people using the tools, not from a feature spec written in advance. The roadmap page is open. Tell us what hurts and we will look at it.
Pricing that respects the buyer
A free tier that is actually useful, not a teaser. A one-time unlock for the people who want the full thing. Subscriptions only when we genuinely add a layer of capability that needs ongoing work to maintain. Not before.
The first product out of the studio is PikPix. The next is in progress.